We've taken different interpretations out of this video. Could DirecTV merely be joking around with its depiction of what an undesirable human being is? Or does it legitimately believe that this connection is understandable? From the viewer standpoint, how do you view DirecTV's depiction of the child and the language used?
Tuesday, February 14, 2012
Think Twice Before Choosing "Cable" over DirecTV
Our blog is about a DirecTV commercial taken from YouTube. The advertisement's attempt is to persuade the viewer to realize the negatives of having Cable. This all seems pretty simple, until you actually watch the video. When DirecTV attempts to connect the undesirability of Cable to an undesirable child, the situation gets out of hand. DirecTV shows this child growing up and living what is considered an improper lifestyle. As the video comes to a conclusion, it shows this now grown adult giving birth to a baby which has the same characteristics as the child developed in the beginning from Cable. Saying "Don't have a grandson with a dog collar", referring to the grandson of the person who originally purchased Cable, the video ends telling the consumer to "Get rid of cable" and buy DirecTV. The use of the term dog collar refers to the apparel on the child, but it certainly isn't an actual dog collar.
By: Adam, Andrew, and Melissa (Group 6)
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